American music mogul Scooter Braun, known for managing top artists like Justin Bieber, Ariana Grande, and Demi Lovato, recently announced his retirement from artist management after a successful 23-year career. In an Instagram post, Braun shared that he felt it was time to step into a new role, prioritizing spending more time with his children as they grow older.

Reflecting on his journey in artist management, Braun expressed gratitude for the opportunities he had to work with various talented artists, including Tori Kelly, David Guetta, Quavo, and Dan + Shay. However, a significant part of his post highlighted his experience with Justin Bieber and Ariana Grande, whom he described as young talents before they rose to global stardom.

Despite parting ways with Bieber and Grande in 2023, Braun emphasized the impact his clients had on his life and expressed his continued support for their future endeavors. He also announced that he would be passing on his managerial duties to Allison Kaye and Jennifer McDaniels while focusing on his role as a board member of HYBE and CEO of HYBE America.

Following HYBE’s acquisition of Ithaca Holdings in 2021, Braun assumed a leadership position within HYBE America, where he collaborates with K-pop acts like BTS, SEVENTEEN, NewJeans, TOMORROW X TOGETHER, and LE SSERAFIM. Together with HYBE executives, Braun expressed his commitment to expanding the company into a global entertainment platform.

Braun’s decision to retire from artist management comes after years of dedication to building successful careers for his clients. While he faced criticism for acquiring Taylor Swift’s masters in 2019, Braun later sold them to Shamrock Holdings in 2020, marking a significant chapter in his professional journey.

As Braun transitions into a new chapter of his career, he remains grateful for the experiences and relationships he formed in the music industry. With a focus on HYBE America’s growth and the development of K-pop acts under the company’s umbrella, Braun is poised to continue making an impact in the world of entertainment.

In conclusion, Scooter Braun’s retirement from artist management signifies a shift towards new opportunities and a renewed focus on family. His legacy in the music industry will be remembered through the successful careers of the artists he managed and his contributions to the global entertainment landscape.

/Digital Sauce

Scooter Braun, music mogul known for managing Justin Bieber, Ariana Grande, and Demi Lovato, announces retirement from artist management
Braun cites wanting to spend more time with his kids as reason for retirement
Reflects on his career managing artists, including Bieber and Grande
Bieber and Grande, along with Idina Menzel and Demi Lovato, parted ways with Braun in 2023
Braun will focus on being a board member of HYBE and CEO of HYBE America
Plans to work with K-pop acts under HYBE to grow it into a worldwide entertainment platform
Braun founded Ithaca Holdings in 2013 and has been managing the company since
Previously under public scrutiny for purchasing Taylor Swift’s masters in 2019